If you’re heading to the UK soon, there’s a new travel rule you need to be aware of. As of January 8, 2025, U.S. visitors must apply for an Electronic Travel Authorization (ETA) before arriving.
The good news? It’s a straightforward, online application process that takes just a few minutes. Think of it as a digital green light for your trip.
What is the UK ETA?
The Electronic Travel Authorization (ETA) is a new pre-travel requirement for visitors from visa-exempt countries, including the United States. It acts as a visa waiver, meaning you won’t need a full visa, but you must obtain approval before traveling.
Once approved, an ETA is valid for two years (or until your passport expires, whichever comes first), and can be used for multiple trips. Each visit can last up to six months for tourism, business, or short-term studies.
Important: Having an ETA doesn’t guarantee entry into the UK. You’ll still have to go through border control when you arrive.
Who needs an ETA for the UK?
You’ll need an ETA if you’re from a visa-exempt country, including:
- United States
- Canada
- Australia
- New Zealand
Who doesn’t need an ETA?
- British and Irish citizens
- Anyone with a valid UK visa
- Travelers from non-exempt countries (since they already need a visa)
Check the full list of nationalities here.
How to apply for an ETA
Applying for an ETA is quick and can be done entirely online or through the UK ETA app. No embassy visits, no paperwork—just a simple, digital process.
What you’ll need:
- A photo of your passport (the one you’ll be traveling with)
- A selfie taken within the app or online portal
- A credit card, debit card, Apple pay, or Google pay to pay the £10 ($12.50 USD) application fee
Watch this official guide for a step-by-step walkthrough.
Other important things to know
- Transiting through the UK? You need an ETA only if you must go through border control.
- Every traveler needs an ETA no matter the age—including babies and children. You can apply on their behalf.
- One ETA covers multiple trips—as long as your passport is valid.
- Your ETA is linked to your passport—If you get a new passport, you’ll need to reapply.
- ETA is a legal requirement. No ETA, no entry. Though you can complete this process when you land, our tip is to not wait until the last minute – you never know if you’ll have WiFi or enough battery left.
A smooth trip starts with the right prep
Paperwork isn’t the most exciting part of travel, but it’s necessary—especially when new rules come into play.
And while you can control your ETA application, you can’t control flight delays, cancellations, or lost luggage. That’s where Faye comes in.
We can protect your trip with whole-trip travel coverage, so you can focus on enjoying your adventure. Plus, our 24/7 support team is here to assist—holidays and weekends included.